Smart Staging Solutions for the Owner Occupied House

By Julea Joseph, guest contributor As a home stager, I hear weekly this song from people getting ready to sell their occupied home: “My closets are stuffed, I hate my living room sofa, Grandma’s old dinette set looks shoddy, and those oak cabinets in the kitchen are not going to fly with the younger buying

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How to Select the Right Sheen to Your Paint

Photo courtesy Paint Quality Institute Many do-it-yourself painters spend hours selecting the perfect paint colors, but give far less thought to the sheen they’ll use.  That’s short sighted, according to Debbie Zimmer, spokesperson for the Paint Quality Institute. “Paint sheen affects not only the initial appearance of a paint job, but also its long-term performance,” says

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The Essentials to Styling Your Home to Sell Quickly

By Patti Stern, PJ & Company Staging and Interior Decorating It’s hard to believe the early spring selling season is already upon us! This means that homeowners who haven’t prepared their homes to list now should implement some of the following PJ & Co go-to styling tips if they want to get their listing noticed

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Room with a View: How to Accent Your Listing’s Stellar Outdoor Views

Photo courtesy Blinds.com By Katie Laird, guest blogger Take a peek through the windows of your newest listing — what do you see? A stunning seascape? The glitzy city skyline? Layers of mountains stacked against the horizon? Make it impossible for potential buyers to ignore the gorgeous vista that a property offers by maximizing its

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5 Staging Props You Need to Stop Using … Now!

By Justin M. Riordan, Spade and Archer Design Agency There is good staging. There is bad staging. I mean, like really bad staging. In an industry with no regulations, no standardized accreditation system, and tons of “hobbyist professionals”, one gets what one pays for. The problem here is not if that inexperienced or bargain basement

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10 Staging Tips for Holiday Decor

By Melissa Dittmann Tracey, REALTOR(R) Magazine You don’t have to go all Clark Griswold to show your holiday spirit. Decorations can be subtle, tasteful and inviting when a house is up for sale during the holiday months. Sure, there are two sides to this: Some staging and real estate professionals assert that you shouldn’t decorate

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How to Create a Warm, Inviting Winter Listing

By Patti Stern, PJ & Company Staging and Interior Decorating A Welcoming Curb Appeal Maintain a polished look by keeping gutters clean and shrubs trimmed. Be sure to also remove any hazards by shoveling, sanding, and removing any ice or snow from the driveway, walkways, and sidewalks. To engage buyers on a gloomy day, keep

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Don’t Spook Buyers! Here Is Some Tasteful Halloween-Inspired Curb Appeal

By Melissa Dittmann Tracey, REALTOR(R) Magazine You don’t want to scare buyers away. But who says you can’t have a little fun with your listing for Halloween? Sure, you should probably skip the full cemetery tomb display for the sake of curb appeal. And, probably the ghost popping out of the tree or the witch

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